Press Release from Richard Chapple, Commercial Director, The Hut Group.
Visit the site here http://www.washbag.com/
The Hut Group enters Male Grooming Market with Launch of Washbag.com
The Hut Group today announced its move into the lucrative Male Grooming, Cosmetics and Health & Beauty market with the launch of Washbag.com. The decision follows a successful trial period of retailing a broad range of products on its general retail website, TheHut.com.
Health & Beauty has been identified as a key market for The Hut Group which intends to deliver a market leading retail proposition across Europe through its own site, Washbag.com, as well as across its growing retail partnerships with High Street and online retailers.
Washbag.com has been launched today with the clear message of delivering consumers a better experience than currently available online, based around service, experience & value.
Washbag.com will offer Free Delivery as standard, a completely unique offer against existing competitors. The free delivery service is a core value proposition across the portfolio of websites run by The Hut Group.
Using The Hut Group’s existing technology platform, infrastructure and relationships, Washbag.com is expected to become one of the largest online retailers within the Male Grooming market within 12 months.
Results from recent website launches support these ambitious growth plans. myBag.co.uk was launched 10 weeks ago by The Hut Group and has made a significant impact on the Handbag & Accessories market. Global market intelligence expert, Experian Hitwise, confirmed that myBag.co.uk has already taken a 10% market share since launch and continues to show rapid growth.
Commercial Director, Richard Chapple, commented: “The Hut Group’s ethos is to deliver market beating service, experience and value to UK & European consumers. The exciting launch of washbag.com is a further step in our expansion, both organically and through acquisition, in to a broad range of fast moving consumer sectors including Health & Beauty, Sports, Footwear, Fashion and Toys.”
